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Tips, tricks and traps on business writing

Opinions and tips on business writing, delivered to your inbox.

The Elevator Pitch
4 min read

The Elevator Pitch

The elevator pitch is an invaluable tool for opening the door to opportunity. At the same time, it is a communication format...

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From Scattergun to Sniper — How a message strategy gets your communication right on target
6 min read

From Scattergun to Sniper — How a message strategy gets your communication right on target

Do you have a message strategy? If your answer is 'yes' — great stuff, go to the top of the class. If your answer is...

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Two countries divided by a common language — (re)learning to speak the lingo
5 min read

Two countries divided by a common language — (re)learning to speak the lingo

I have recently moved back to the UK after 12 years living in Australia. One of the things that hit me when I arrived...

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Trust — transcending time and change
3 min read

Trust — transcending time and change

When you establish trust with someone, it endures — over time, and even if the nature of the relationship changes.

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